fer whiskey lovin’ fools
High West made a name for itself with bold whiskey blends and a solid, no-frills foundation grounded in the spirit of The West. When it was time to expand into a broader national market, High West partnered with DIKO to guide their national launch. With a focus on strategy, targeting and branding, High West became known for honest, delicious, unexpected whiskeys all across the North, East, and South. And, of course, the West.